WOW IDEA # 5 The Business Logic of Sustainability

RAY ANDERSON - THE BUSINESS LOGIC OF SUSTAINABILITY

At his carpet company, Ray Anderson has increased sales and doubled profits while turning the traditional "take / make / waste" industrial system on its head. In a gentle, understated way, he shares a powerful vision for sustainable commerce.
Ray Anderson's company makes Flor, the line that made modular carpet tile sexy. But behind the fresh design is a decades-deep commitment to sustainable ways of doing business –
http://www.ted.com/talks/lang/eng/ray_anderson_on_the_business_logic_of_sustainability.html 15 min


JOHN LLOYD - INVENTORIES THE INVISIBLE

Nature's mysteries meet tack-sharp wit in this hilarious, 10-minute mix of quips and fun lessons, as comedian, writer and TV man John Lloyd plucks at the substance of several things not seen.

John Lloyd helps make some of the cleverest television in the UK

http://www.ted.com/talks/john_lloyd_inventories_the_invisible.html (10 minutes)



KAMAL MEATTLE - HOW TO GROW FRESH AIR

Researcher Kamal Meattle shows how an arrangement of three common houseplants, used in specific spots in a home or office building, can result in measurably cleaner indoor air.

With its air-filtering plants and sustainable architecture, Kamal Meattle's office park in New Delhi is a model of green business. Meattle himself is a longtime activist for cleaning up India's air.

http://www.ted.com/talks/kamal_meattle_on_how_to_grow_your_own_fresh_air.html (4 minutes)

BRILLIANT 360-DEGREE PANORAMA OF THE MILKY WAY

http://www.wired.com/wiredscience/2009/09/panorama/


BEAUTIFUL-BLACK-AND-WHITE-PHOTOGRAPHY


http://www.smashingmagazine.com/2009/09/09/beautiful-black-and-white-photography-2/

WOW IDEA # 4 A Kinder, Gentler Philosophy of Success

A KINDER,GENTLER PHILOSOPHY OF SUCCESS

Alain de Botton examines our ideas of success and failure -- and questions the assumptions underlying these two judgments. Is success always earned? Is failure? He makes an eloquent, witty case to move beyond snobbery to find true pleasure in our work.
Through his witty and literate books -- and his new School of Life -- Alain de Botton helps others find fulfillment in the everyday.

http://www.ted.com/talks/alain_de_botton_a_kinder_gentler_philosophy_of_success.html (16 minutes)

WOW IDEA # 3 The Science of Motivation

THE SURPRISING SCIENCE OF MOTIVATION

Career analyst Dan Pink examines the puzzle of motivation, starting with a fact that social scientists know but most managers don't: Traditional rewards aren't always as effective as we think. Listen for illuminating stories -- and maybe, a way forward.

Bidding adieu to his last "real job" as Al Gore's speechwriter, Dan Pink went freelance to spark a right-brain revolution in the career marketplace

http://www.ted.com/talks/dan_pink_on_motivation.html 18 minutes


CONTEXTUAL-COMPARATIVE DECISION MAKING

Behavioral economist Dan Ariely, the author of Predictably Irrational, uses classic visual illusions and his own counterintuitive (and sometimes shocking) research findings to show how we're not as rational as we think when we make decisions.

It's become increasingly obvious that the dismal science of economics is not as firmly grounded in actual behavior as was once supposed. In "Predictably Irrational," Dan Ariely tells us why. (Fascinating – Informative - Funny ...)

http://www.ted.com/talks/dan_ariely_asks_are_we_in_control_of_our_own_decisions.html 17 minutes

WOW IDEA # 2 A Stroke of Insight (a real stroke)

This “WOW Idea” is about Jill Taylor, a brain scientist who lost her “Left-Brain” in a stroke and gained the “Bliss” of the “Right-Brain” at a price.

It shows that we need the “Left-Brain” as a MEANS to an End (to Function in the world effectively) but the GOAL seems to be the “Right-Brain” (Bliss, Wonder, Awe, Love ... all the things that make life worth living).

We seem to be a living “Dialectic”. Some of us are more “Right” and others of us more “Left”. Is the answer again ... “Balance”?

On the left, nothing's right, and on the right nothing is left :-)


Hope you enjoy this talk. Keep in touch

Andre de Zanger
212 289-8856
creativityinstitute@juno.com
Call me on Skype or Yahoo Messager



MY STROKE OF INSIGHT by JILL BOLTE TAYLOR:

http://www.ted.com/index.php/talks/jill_bolte_taylor_s_powerful_stroke_of_insight.html

About this talk

Jill Bolte Taylor got a research opportunity few brain scientists would wish for: She had a massive stroke, and watched as her brain functions -- motion, speech, self-awareness -- shut down one by one. An astonishing story.

About Jill Bolte Taylor

Brain researcher Jill Bolte Taylor studied her own stroke as it happened -- and has become a powerful voice for brain recovery

One morning, a blood vessel in Jill Bolte Taylor's brain exploded. As a brain scientist, she realized she had a ringside seat to her own stroke. She watched as her brain functions shut down one by one: motion, speech, memory, self-awareness. Amazed to find herself alive, Taylor spent eight years recovering her ability to think, walk and talk. She has become a spokesperson for stroke recovery and for the possibility of coming back from brain injury stronger than before. In her case, although the stroke damaged the left side of her brain, her recovery unleashed a torrent of creative energy from her right. From her home base in Indiana, she now travels the country on behalf of the Harvard Brain Bank as the "Singin' Scientist."

"How many brain scientists have been able to study the brain from the inside out? I've gotten as much out of this experience of losing my left mind as I have in my entire academic career."
Jill Bolte Taylor

WOW IDEA # 1 The difference between Liberals and Conservatives

We have come across some fascinating “WOW” ideas on Creativity, Science, Philosophy, Sociology and Psychology, that I thought you might find interesting and useful in your life. Consider yourself a member of the new “WOW Idea” club.

Besides being interesting ideas, we think they need to be SIMPLE, USEFUL and be REMEMBERED . So, I have tried to synthesis and simplify these ideas down to 3 basic concepts: 1-2-3 or A-B-C.

Here is an example of the Dale Carnegie course. Many people have taken the Dale Carnegie course on “How to Win Friends and Influence People”. His book has sold over 12 Million copies and has been translated into 39 languages since 1929. So it must have some useful and valuable ideas in it. But when I ask people, who have taken the course, about its essence or the things they have learned from it, they go blank or can’t remember.

So, here is the “WOW Idea” for Dale Carnegie, in a simple acronym “I - AS”. Here are the three things, according to Dale Carnegie, that everybody wants and needs, and does not get enough of. Everybody wants to feel IMPORTANT, be APPRECIATED and get SYMPATHY. So try to practice “I – AS” with people by telling them that what they are doing is IMPORTANT to you. That you APPRECIATE what they are doing and that is it not easy to do “.........” or to be in that “........” situation (SYMPATHY). This, I think, is the bases of Dale Carnegie’s insights. “Give people what they want and need and you will win friends and influence them”.

Below is your first “WOW Idea” via a Video with a web Link and a short description about the Topic, Author and some of my Notes... Enjoy!

I would love to hear from you to discuss these ideas and keep in touch, so give me a call (212.289.8856 or Skype me at ... andre de zanger) or send an e-mail creativityinstitute@juno.com

If you come across a “WOW Ideas”, please send it to me so we can share them with others.

Of course, if you would rather not get these “WOW Ideas”, just e-mail me and I’ll remove you from the list.


I do hope to hear from you.

All the Best

Andre and Judy de Zanger


Here is a video/talk by Jonathan Haidt (18:42 min) on “The Moral Mind” - real difference between Liberals and Conservatives

http://www.ted.com/index.php/talks/jonathan_haidt_on_the_moral_mind.html

www.YourMorals.org (take the Test)

About this Talk:

Psychologist Jonathan Haidt studies the five moral values that form the basis of our political choices, whether we're left, right or center. In this eye-opening talk, he pinpoints the moral values that liberals and conservatives tend to honor most.
1. Harm 2. Fairness 3. Ingroup 4. Authority 5. Purity

About Jonathan Haidt:

Jonathan Haidt studies how -- and why -- we evolved to be moral. By understanding more about our moral roots, his hope is that we can learn to be civil and understanding of those whose morals differ from ours.


“WOW Idea” Notes: “5 Morals Foundations” of the Moral Mind

1. Harm / Care
2. Fairness / Reciprocity
3. Ingroup / loyalty
4. Authority / Respect
5. Purity / Sanctity

Or simplified into: (FA-PHI)

FAIRNESS
HARM
INGROUP
AUTHORITY
PURITY


Liberals value:

FAIRNESS
HARM
and
discount
INGROUP
AUTHORITY
PURITY

Conservatives value

FAIRNESS
HARM

And include

INGROUP
AUTHORITY
PURITY

Liberals Counter:
Ingroup ... Celebrate Diversity
Authority ... Question Authority
Purity ... Keep your laws off my body


The Answer or Solution is ... “Oneness” the integration of opposites ...Yin/Yang CHANGE (Shiva-destroyed) / STABILITY (Vishnu-preserver)

“If you want the truth to stand clear before you, never be for or against. The struggle between “for” and “against” Is the minds worst disease”
Sent-ts’an 700 C.E.
(The same as Gnostic Gospel “When the two become one” Thomas 22)

Our Righteous Minds were “designed” to
-unite us into teams
-divide us against other teams and
-blind us to the truth

Andre and Judy