The Next Idea: Creativity and Innovation

Creative thinking tools, articles on creativity, free creativity events, ideas and innovation.

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Andre is Co-Director of the Creativity Institute. He is an engineer, inventor, author, and seminar leader. He has facilitated "Creative-Innovation" projects at AT&T, Bell Labs, Ogilvy and Mathers, United Technologies, Federal Reserve and the DOD. He is the author of The Creative Genius Book, Zingers, TRIZ - 40 Principles of Inventing, Instant Selling and has co-authored the creativity chapter in The Advertising Managers Handbook (1997) and The Tao of Living on Purpose (1998). Andre is creator of INVENTIUM ® Card Game and the inventor of the "Flasher" (an anti-theft auto device), and the co-creator of the "Creativity Machine", a creativity computer software program. We have come across some fascinating “WOW” ideas on Creativity, Science, Philosophy, Sociology and Psychology, that we thought you might find interesting and useful in your life. Consider yourself a member of the new “WOW Idea” club. E-mail us at creativityinstitute@juno.com

Tuesday, August 01, 2006

Idea: TRIZ Principle - "Action coordination"

This trend describes the coordination of actions between components, systems, and their environments towards a common goal. Evolution is from non-coordinated action between subsystem, system, and super-system elements to increasing coordination and synergy between them. This measuring cup uses Action Coordination to allow you to measure and pour the liquid at the same time.



Source: http://www.creax.com/mailing/2006_02/newsletter.htm

posted by Andre de Zanger | 7:47 AM

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